The Rise of Short Videos and Social Media in China: How Douyin and Xiaohongshu Are Changing the Game
Discover how short videos on platforms like Douyin and Xiaohongshu are revolutionizing social media and e-commerce in China. With over a billion users, short-form content has become a cultural force, driving trends and influencing consumer behavior. Learn how brands are leveraging this digital shift through influencer marketing and interactive content to engage with China’s ever-growing online audience. Explore the future of digital engagement and the massive impact of these platforms on Chinese society.